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GENUINE Press

From exclusive updates to detailed insights, we’ve got the information you need. Get in touch with our press team for media inquiries.
GENUINE News
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February 28, 2025
March 11, 2025

WHY LUXURY NEEDS A DIGITAL WAKE-UP CALL

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GENUINE News
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July 5, 2024
March 11, 2025

HANDELSBLATT: TELESHOPPING 2.0

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GENUINE News
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April 1, 2024
March 11, 2025

NEW OPPORTUNITIES IN CHINA

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GENUINE News
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February 15, 2024
March 11, 2025

A PODCAST FROM SHANGHAI TO THE WORLD

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GENUINE News
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February 9, 2024
March 11, 2025

WHY TEMU ISN’T THE BIGGEST THREAT - YET

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GENUINE News
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July 17, 2023
March 11, 2025

CHINA’S E-COMMERCE GIANTS ARE TARGETING AMAZON IN EUROPE

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GENUINE News
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June 29, 2023
March 11, 2025

A STRATEGIC ADD-ON TO CHINA?

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June 16, 2023
July 7, 2025

A PRICE WAR DISGUISED AS A SALES BONANZA

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May 4, 2023
March 11, 2025

AI IN CHINA’S RETAIL: FROM PERSONALIZATION TO PREDICTIVE LOGISTICS

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FAQs

More questions? We have additional answers for you.

How can GENUINE help us succeed in the complex Chinese market?

We combine deep market expertise, data-driven strategies, hands-on execution and operational excellence to deliver measurable growth in China.

What platforms do you specialize in, and what results can we expect?

Tmall, JD, Douyin, RED, and WeChat – you name it, we excel in it. Many team members used to directly work at these companies and can give you valuable insider information for proven growth.

What makes GENUINE different from other agencies or TPs in China?

Our award-winning team, which has 10 years of experience and has sold 10 million products in 2023. We also offer full transparency, local expertise, tailored solutions and an extensive network, giving you access to top influencers like Pamela Reif and Austin Li - unlike others.

Can you help us with both market entry strategy and day-to-day operations?

Yes, we provide end-to-end services, from consulting to strategic market entry planning to full operational management and performance optimization.

How does GENUINE adapt our brand strategy to resonate with Chinese consumers?

We align your brand’s values with local preferences, leveraging cultural insights we gained over the past 10+ years, and platform-specific strategies that have proven successful.

Can you support offline retail expansion alongside e-commerce?

Absolutely. We bring brands into offline channels like Sam’s Club, luxury malls, and Watsons, and can launch flagship stores efficiently.