What is a Content Strategy?
A content strategy outlines how you will create, publish, and manage content on your CMS. It is essential for achieving your business goals and engaging your audience.
Key Components
- Audience Research: Understand your target audience and their needs.
- Content Planning: Create a content calendar to organize your publishing schedule.
- Performance Measurement: Use analytics to track the success of your content.
With a solid content strategy, you can maximize the effectiveness of your CMS.