Genuine

We're Bridging Brands and Chinese Commerce

We partner with brands to drive their future growth by facilitating a swift entry and soft landing to the complex Chinese market – hassle-free, responsive, and absolutely dependable.

Awarded Alibaba, JD, and Douyin (TikTok) Partner  
Full-service e-commerce and social media solutions
Trusted by leadings international brands and companies

Genuine Services

Consider us your collaborative catalyst from start to finish. We work closely coordinated with our clients on strategizing, executing and managing their brand expansion in China.

Genuine Asia
B2B Sales China
Genuine German, a pioneer since 2017, supports German companies and global customers in developing e-commerce channels for quality products in China.
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Genuine Asia
Social Media Marketing
Our team of experts crafts tailored strategies, creates compelling content, and executes targeted campaigns across various social media platforms - boost your brand now!
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Genuine Asia
China E-Commerce Consulting
As the largest consumer product market, China has become a "must-win" market for many brands while most are struggling to seize the opportunity.
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Genuine Asia
Douyin Social Commerce
We help you tap into the vast potential of this dynamic platform, creating engaging content, leveraging influencer partnerships, and implementing effective marketing strategies.
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Genuine Asia
E-Commerce Operations
As a full-service China e-commerce enabler, Genuine helps brands enter and thrive on Chinese e-commerce platforms. Maximize your e-commerce potential.
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Get your footprint in China now!

Supercharge your brand with our creative solutions! Discover how our expert team of designers, marketers, and strategists can elevate your business to new heights. From visual identities to impactful campaigns, we have the skills and expertise to make your brand stand out in a crowded marketplace.
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Latest Genuine News

Get all the latest news about our company and experts as well as our work and clients plus other interesting content.
General News
Top of the Table – The 100 key people in the China scene

The upcoming award from Damian Maib, CEO and founder of GENUINE, recognizes his support of German companies in e-commerc.

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June 11, 2024
Genuine News
BORCO's und Genuine's Finsbury Event in Shanghai

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September 21, 2023
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Our Approach: One-Stop E-Commerce & Digital Marketing Solutions

Genuine - the hidden champion scaling international brands in the complex Chinese market via exceptional ecommerce and social media marketing.  We are the one-stop shop for operating the entire value chain for consumer brands in China ranging from Operations, to Marketing, and Sales.  

With our unique, holistic approach of operating brands, paired with an excellent understanding of the digital ecosystem in China we deliver real impact and measurable results.

Build
Manage
Scale
Strategize
FAQ
Frequently asked questions

We understand that you may have queries, and we're here to provide you with clear and concise answers. Browse through this section to find solutions to common concerns and gain a better understanding of how we can meet your needs.If you don't find what you're looking for, feel free to reach out to our friendly support team who will be more than happy to assist you.

Which major e-commerce platforms should my brand be presented in China?
What are the main features of the Chinese e-commerce platforms?
My brand only has limited budget. Which platform should I go to?
Can I set up my Chinese online shop to sell in China?
Can I sell my products in China without any registered legal entity or subsidy in China?